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Lifestyle Leaders: Curate Your Brand's Story

Connect with audiences through aspirational lifestyles by partnering with influential trendsetters and tastemakers who inspire and shape everyday choices. Our platform provides comprehensive data and insights on key voices in lifestyle, fashion, beauty, and travel, empowering you to curate a brand story that resonates with your target audience.

Sprout Social Product Image of Listening Performance Sentiment Summary
Sprout Social Product Image of Listening Performance Sentiment Summary

Elevate Your Lifestyle Brand with Influencer Insights

Uncover the leading voices in lifestyle and explore their unique perspectives on fashion, beauty, travel, and everyday living. Our data-driven platform allows you to analyze their reach, engagement, and audience demographics, enabling you to forge strategic partnerships that elevate your brand's image and connect with your desired audience.

Sprout Social connects you with lifestyle influencers who inspire and captivate. Leverage their creativity and influence to showcase your products or services, tell your brand's story, and build a community of engaged followers who share your passion for a fulfilling and stylish lifestyle.

How many lifestyle influencers are there?

Lifestyle Influencers: Total active profiles per month

Shown as the total number of unique Profiles that posted at least once based on the keywords and phrases we used to identify influencers in this category (see FAQ for more information).

How many people do lifestyle influencers reach?

Lifestyle Influencers: Average monthly post impressions

Total audience size is defined as the sum of impressions from posts where impressions is the number of times the audience has viewed the post.

How many times a month do lifestyle influencers post on social?

Lifestyle Influencers: Total social posts per month

Total social posts is the total number of posts from all Creators in the specified industry.

How much do lifestyle influencers charge per post?

Lifestyle Influencers: Average fee per sponsored post

Estimated fee is a projected compensation for each post calculated based on the media type, platform and the audience size of the influencer profile.

How valuable are lifestyle influencers posts for brands?

Lifestyle Influencers: Average value of a post for brands

EMV (Earned Media Value) is an estimated monetary value of each influencer post based on its metrics or the audience size of the Creator.

How much engagement do posts from lifestyle influencers drive?

Lifestyle Influencers: Average post engagement rate

Engagement rate is the percentage of an audience that has engaged with each influencer post by liking, commenting or sharing.

About the data

This data is pulled from Tagger by Sprout Social and reflects global data and trends over the last 13 months. For additional questions about the data, pleasecontact the Sprout team.

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